Cable TV Ratings

CNBC - Business News Television Channel

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CNBC (originally, Consumer News and Business Channel) is a cable and satellite television news channel operated in the United States by NBCUniversal. Launched on April 17, 1989, the network primarily carries business day coverage of U.S. and international financial markets; following the end of the business day and on non-trading days, CNBC carries financial and business-themed talk shows, investigative reports, documentaries, infomercials, and reality shows. On screen, a rolling ticker provides real-time updates on share prices on the NYSE, NASDAQ, and AMEX, as well as market indices, news summaries, and weather updates.

CNBC has had a difficult time attracting viewers. When discussing the network's consistently low ratings, CNBC management and press releases suggest that considerable viewership, particularly during the daytime, is done out of home in places such as work offices and hotel rooms. As this demographic is not covered by Nielsen Media Research ratings, CNBC claims that the network's true viewership is much higher than what is measured. Notwithstanding, CNBC is watched by the largest group of successful business leaders in America. The network possesses the wealthiest audience (in terms of average income) of any television channel in the United States.

CNBC Ratings Chart

Ratings chart for CNBC

CNBC Weekly Ratings

DateTotal DayPrime TimePT Gain

CNBC Top Programs

1Squawk on the Street271,00011
2Fast Money Halftime Report1258,00015
3The Exchange229,00015
5Closing Bell221,00013
6Power Lunch217,00014
7The News with Shepard Smith2197,0004
8Mad Money1194,00011
9Fast Money1182,00014
10Squawk Box1136,0001
11Options Action1132,00018
12Worldwide Exchange49,0004

Comments (38)

  1. TSTS
    Jul 15, 2021 03:02 GMT

    There is very little effort at CNBC to present fair and balanced points of view. They’re a business channel that spins far left political points of view and it’s becoming difficult to watch. If they want to keep their audience they should go back to providing high quality programs focusing on the markets and the economy. When they veer into politics, they should at least try to present a balance of viewpoints. For now, there’s only a handful of CNBC employees that bravely dare to speak up with a centrist point of view but sadly they are immediately drowned out or ridiculed. I’ve watched for decades and it’s sad to watch their deterioration.

  2. Ezra GoldsteinEzra Goldstein
    Jul 28, 2021 05:05 GMT

    Cramer is such a vaxtard I cant watch any more. I used to watch Mad Money every single day for years

  3. DaneDane
    Jul 15, 2021 02:14 GMT

    I am very partial to Melissa Lee and her crew. Honest, entertaining and informative banter and she adds charm and humor as she controls those egos. I wish she debated her panelists and guests more often and more aggressively as opposed to one question and then on to the next person or topic. It’s unfortunate when she is off, as has been happening more often recently.

  4. Randy KRandy K
    Jul 23, 2021 09:34 GMT

    I can't handle that shallow, unfunny, hypocritical, mentally unbalanced, Jim Cramer, please put him to the pasture as you did with Sue Herrera, Ron Insana, etc, etc. He makes stupid comments/has retarded opinions. Also, the most uncharismatic and obnoxious millennial man, Dan Nathan, is a sourpuss and unpleasant. Josh "needs therapy" Brown makes Dan a charmer, please evaluate them

    Jun 23, 2021 12:47 GMT

    Mike Santoli and Rick Santelli are the best parts of CNBC. The only reason I watch is for what Mike says.

  6. GregGreg
    Nov 17, 2020 02:02 GMT

    CNBC has gone way left.
    Mr Cramer did his very best politicizing every business topic during the election against President Trump. Plus he truly spreads fear over Covid and professes his superiority in intelligence about the topic. Carl & David have been rolling their eyes and have tried to reel him in to no avail....Their show now brings no real business value as the commentary is just Cramer rants and there is no credible stock analysis. Cramer should go into pushing Penny stocks , I think he’d be good at that.
    BTW , Shep is awful.

    1. DaveDave
      Jun 9, 2021 18:04 GMT

      Well said he manipulates the market at every opportunity Punk that’s what he is always seeking to be popular.

  7. BryceBryce
    Feb 7, 2021 01:34 GMT

    CNBC has gone crazy with its anti-white globo-homo agenda. The network might as well be called the FED show given that they spend their time debating how much more money needs to be printed. These people and their viewers are idiots.

  8. VitoVito
    Feb 12, 2021 13:38 GMT

    I watched CNBC every day for over 15 years; however, for the past few years, the channel has only one side talking points; Squawk Box had a balance of commentary, but not anymore. Cramer, Andrew Ross Sorkin's analysis is only one side of the political topics. I am done with the CNBC and Squawk Box for now.

    1. RichRich
      Feb 20, 2021 15:05 GMT

      I use to love Cramer .. every day for years. He was suppose to be a non partisan voice. But not for the last few months. Every day he had to criticize Trump. I can turn to politics and the division in our country no matter where I go. I didn’t want it here. And Cramer pretends to be neutral. No doubt he sold out to supplement his own portfolio and stock picking loses. He contradicts himself with losing predictions and ridiculous rants every day. Faber and Carl are great but as long as Cramer is there -....No more for me. And definitely no more Mad Money. He is a guy I could have probably enjoyed hanging with.. but now he is acting like a prejudiced man. Good luck with that Jim.

  9. TomTom
    Mar 8, 2021 11:09 GMT

    Watched since the 90s. Soon as sissy boy liberal suck up Sandy Sorkin comes on at 6 I switch off to fox business
    It’s a crying shame libs have destroyed life as we new it and enjoyed it in America

  10. Randy KRandy K
    Jul 1, 2021 08:34 GMT

    Josh "downtown" Brown was on Closing Bell today, he disrespects his fellow analysts, he plays on his computer while the other guests give their views and ignore their opinions. He is the most obnoxious and unpleasant personality on CNBC, he even makes Weiss a charmer, meanness is out, why does CNBC keep him? I bet Frost and Eisen think he's a self-important unfunny clown/punk, his self-bragging NVDA call is as bad as Cramer bragging about buying a farm on his profits as selling cryptocurrencies at the high, okay okay... enough guys keep rubbing it in...

      Jul 3, 2021 02:45 GMT

      You sound like all the libs who sold at the bottom in March 2020 because the media was making the wuhan flu sound like the black plague. I'm ↑ 332% on NVDA by the way, shoutout to Cramer.

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