Cable TV Ratings

The News with Shepard Smith Ratings

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The News with Shepard Smith Nielsen RatingsThe News with Shepard Smith Nielsen Ratings
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The News with Shepard Smith is a nightly newscast providing deep, non-partisan coverage and perspective on the day’s most important stories. The fact-based show, which airs Monday-Friday on CNBC at 7pm ET, features on-the-ground reporting from around the globe as it goes beyond the headlines to give viewers a sharp context into the world around them in real-time. The News does not include analysis or opinion but boasts of expert journalists, reporters, and newsmakers. The hourlong news program is punctuated by compelling images and thought-provoking expert guests, all pulled together by the host’s trademark devotion to speed and accuracy.

The News is hosted by David Shepard Smith Jr., an American broadcast journalist for NBC News and CNBC, where he serves as chief general news anchor. However, Shepard Smith is best known for his 23-year career at Fox News Channel, which he joined at its 1996 inception and served as chief anchor and managing editor of its breaking news division. Smith hosted several programs in his tenure at Fox News, including Fox Report, Studio B with Shepard Smith, and Shepard Smith Reporting. Prior to joining Fox, he had worked as a reporter at WKMG-TV in Orlando, WSVN in Miami, WBBH-TV in Fort Myers, and WJHG-TV in Panama City Beach, Florida.

The News with Shepard Smith Ratings Chart

Ratings chart for The News with Shepard Smith show on CNBC

Shepard Smith Ratings: The News with Shepard Smith premiered on September 30, 2020 to a total audience of 373,000. Although that figure appears meager compared with its counterparts on the top three cable news networks, it is twice as many viewers as the Shark Tank reruns that it replaced. Responding to criticism about his low ratings, Smith has said: “I don’t know where we’re supposed to be. We’ve had no discussions about ratings with our staff. None of our senior leadership team has ever sat down and talked about [it]. What we have to do is build a great newscast . . . and then eventually people will come to that or they won’t.”

The News with Shepard Smith Historical Ratings

DateDemo A25-54Demo P2+P2+ Gain
RankAudienceChangeRankAudienceChange
Apr 20215546,000-19.3%55234,000-20.95%+409%
Mar 20215457,000+7.55%48296,000+0.68%+419%
Feb 20215753,000-2.75%52294,000+6.91%+455%
Dec 20205854,500-7.63%58275,000+0.73%+405%
Nov 20205659,000+13.46%60273,000+1.49%+363%
Oct 20204752,00047269,000+417%

CNBC Top Programs

RankNameR-ChgAudienceA-Chg
1Fast Money Halftime Report316,0004
2Squawk on the Street285,00011
3The Exchange1275,0006
4TechCheck261,000
5Squawk Alley1260,0008
6Closing Bell1252,00013
7Power Lunch248,00010
8The News with Shepard Smith5234,00021
9Mad Money1227,00012
10Fast Money1218,00014
11Options Action1176,0009
12Squawk Box1128,00012
13Worldwide Exchange144,0004

Comments (80)

  1. PacoPaco
    May 6, 2021 23:27 GMT

    Shep does his snarky comments and gets way too excited when talking about politics. Sorry to tell those Shep fans that he is clearly biased. His expert's opinions are always one-sided, so he can remain neutral until the inflection in his voice gives it away. The best week of this show was when they pulled him off that one week. I have to change the channel as soon as Cramer is over...not fast enough.

  2. Lowly JimsonLowly Jimson
    Apr 28, 2021 00:34 GMT

    Joy Reid is too excitable. Erin Burnett talks too fast to understand. I find myself gravitating to Shep for interesting news presented in a factual way. His ratings are climbing steadily.

  3. JackJack
    Apr 26, 2021 13:00 GMT

    I can’t watch CNN or Fox in the evenings because of the massive bias with both networks. I record Sheppard so we can watch it a little later. I am so thankful to have a place where we can watch what’s going on in the world without having to put up with activist journalism. Thank you CNBC and Sheppard Smith!

  4. MjMj
    Mar 11, 2021 00:42 GMT

    I just can’t stand his whiny biased news. He is the opposite of the truth, just the facts without bias. All he has that the network news doesn’t is his constant whining. Please replace this loser.

    1. lisa belangerlisa belanger
      Apr 2, 2021 15:43 GMT

      i did not watch him on fox and i will never
      watch him on nbc he is obnoxious he wants us to
      accept him for his homosexuliaty i do not care
      who he sleeps with i just don.t want him on my tv
      so shep sorry you will never get that job on nbc nightime
      news or replace the famous you know lester i do not watch him either

  5. Al RothsteinAl Rothstein
    Apr 6, 2021 10:58 GMT

    Typical NBC News liberal slanted news. Add Smith’s drama and the show is not watchable. We watch Cramer and then change the channel.

    1. Steve PowerSteve Power
      Apr 22, 2021 12:52 GMT

      CNBC is paying this pompous, arrogant, and left-wing jerk $10,000,000 a year! Of all the local and much more talented news anchors across America (they would love this kind of salary) who could present the news much better they hire this loser!

  6. Jeremy GoinsJeremy Goins
    Mar 10, 2021 12:19 GMT

    I've tried to watch this, however Shep is indeed bias against Trump and the right in general and it leaks out every single night. This is a left leaning broadcast, and it uses 'facts' from only one point of view. I removed it from my DVR to do my part to drive the ratings down. Very disappointed how this broadcast turned out.

    1. GordonGordon
      Mar 18, 2021 16:33 GMT

      He is completely unwatchable. He is so biased.

  7. KarenKaren
    Apr 21, 2021 04:46 GMT

    I’m new this year to watching any of your news shows. I found I can get the straight news in a succinct manor. I look forward to his show every evening.

  8. CashCash
    Apr 21, 2021 23:51 GMT

    Shep brings it straight, balanced, relevant and well packaged. It’s a good alternative and look forward to watching the newscast and reporting continue to improve.

  9. JWJW
    Feb 16, 2021 13:58 GMT

    Really was hoping The News was going to be a truly sober-faced presentation of fact-based international news stories. Sad to say Shep turned out to be too much of a drama queen for our tastes. We're back to watching PBS and BBC.

    1. D BernesD Bernes
      Mar 4, 2021 07:38 GMT

      Shep is just another NBC talking head following the dogma of the left. Nothing really changes on mainstream media. Did you really think you were going to get a different Shepherd Smith from the one so unloved at Fox. He knew he was on the way out defending and promoting the Russian hoax et al for three years. He's just a big symptom of a bigger problem and his ratings will forever be lackluster, if that. If they put him in any other time slot it would accelerate his demise as a credible news source.

  10. KP FLKP FL
    May 6, 2021 23:38 GMT

    All we want is the news. I was hopeful that the “unbiased, just the facts” spin was true. Sadly, very far from the truth. I’m an independent, in the middle, but there is a CLEAR axe to grind here, that offends the intelligence of anyone that is tuning in to watch this so called “news” program - with an unbiased thirst for the NEWS, and not the constant drum beat of the not so hidden agenda. Idea; perhaps a truly unbiased news program would be popular for more than just 50% of the country.

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